Download Your Copy - Insider's Guide to Virtual Book Tours
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Promotional Books
Promo 101: Learn the Basics of Book Promotion
Promo 201: Learn to Promote with Internet and Web 2.0
Blogs with Promotional Information
Virtual Tour Packages & Prices
Online Book Promotion
Virtual Blog Tours
Promotional Articles
Write & Distribute Press Releases
Miscellaneous Off Line Promo
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Book Promo 201 - Harness the Power of the Internet with Web 2.0 and Social Media Marketing by Nikki Leigh Ebook Format - Coming Soon Print - Now Available
(I have limited copies "slightly imperfect" copies at a slight discount. Click to contact me.) |
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Just Start Your Promotion - with Book Promo 101 & 201 Special for Both Print Books $22.95 retail Both Books Plus Postage in US $40.00 including media mail $43.00 including priority mail |
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Book Promo 201: Harness the Power of the Internet with Web 2.0 and Social Media Marketing
by Nikki Leigh
Have you heard of Web 2.0 and Social Media Marketing? Do these sound like high tech terms? The majority of people on the internet are using these things each day. Are you on Facebook or MySpace? Did you ever Digg a web page? Those are examples of Web 2.0 and Social Media Marketing. There seem to be an unlimited number of social networking web sites, but one key is knowing which sites are beneficial for you. Another key is understanding how and why to use them.
Those are just a couple of things this book can answer for you in a down to earth and conversational manner. Award winning author Nikki Leigh explains branding, viral marketing, Web 2.0, blogs, podcasting, virtual tours, social networking and social bookmarking sites and much more. With that information and over 1000 resource links, this is a book that you will turn to again and again as you create an expanded and effective presence on the Internet to promote yourself and your books.
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Book Promo 201 is the second book in the Promo 101 series. In Book Promo 101 I wanted to help people lay a great foundation for their promotional efforts, help you learn what promotion is, develop the marketing mindset and we talked about many traditional forms of promotion. If you aren't familiar with the content, the table of contents, the introduction and reviews.
Book Promo 201 started out one way, and was a very different book when I finished the manuscript in November 2008. It took me a full year to get the book just the way I wanted it, but I think you will agree it was worth the wait. I also realize that the Web 2.0 technology changes a bit every day, so I'll post updated information on this blog - http://promo101articles.blogspot.com. You will find about 100 promotional articles and tips there and I'll add to them as needed. Of course, I'll twitter about the new posts at www.twitter.com/litekepr.
The manuscript is about the same length as Book Promo 101, so the ebook should be over 400 pages and the print book should be over 200 pages. The manuscript is with my publisher, but we don't have the final layout yet - and everyone will hear about it when its ready :) The book is packed with detailed, easy to understand information and packed with over a thousand resources.
I've kept the contents of Book Promo 201 under wraps and part of the reason was because it kept changing, but I'm happy with the contents and am ready to share it. The full table of contents with all the subheadings is long, so I'll just share the chapter titles here. Click here to read reviews for Book Promo 201.
Introduction to Online Book Promotion
Part One - Prepare to Use the Internet to Promote Your Books
Chapter One – Online Promotion Basics
Chapter Two – Identify Your Target Market and Create A Brand
Chapter Three – Financial and Personal Benefits to Promoting on the Internet
Chapter Four – What is This Thing Called Web 2.0?
Chapter Five - Viral Marketing – What Is It and How Can It Help Me
Part Two - Social Sites: Where to Find Them & How to Use Them
Chapter Six - Social Opportunities Online
Chapter Seven – Large Social Site Options
Chapter Eight - Social Sites That Focus on Books and Authors
Chapter Nine - Social Bookmarking
Part Three - Use Blogs for Promotion
Chapter Ten - A Blog Is a Necessity
Chapter Eleven – Are Blogs Useful for Promotion
Chapter Twelve – Use a Virtual Blog Tour to Promote Your Book
Part Four - Use Audio and Video Multi Media to Promote
Chapter Thirteen - Book Trailers – What Are They and How Can You Use The
Chapter Fourteen - Creating a Book Trailer
Chapter Fifteen– Internet Radio Shows and Podcasting
Appendix A - Online Forums
Appendix B - Sites That Charge to Promote Books
Appendix C - Author Interview Opportunities
Appendix D –Blog Resources
Appendix E - Sites to Post Book Trailers
Appendix F – Radio Shows for Author Interviews
Appendix G –Google Products to Use in Promotion
Appendix H - Book Prom 201 Participants